In the early 1900’s, a psychiatrist by the name of Dr. Alfred Adler developed a theory of psychology based on a primary principle that all humans have a need to belong or feel connected to others.  Although the theory of Adlerian psychology is very complex, everything ties back to this primary principle.  Adlerian psychology has been used in a variety of settings such as psychiatric hospitals, treatment centers, private practices, schools, and corporate businesses because the concepts are easy to understand and implement in any setting that involves people.

After spending years working in prisons, treatment centers, hospitals, and schools, the founder, Dr. Jason Snow, of CONNECTED noticed one inescapable fact … Dr. Adler was right about human nature.  Most people’s problems stem from their inability to effectively connect to others.  Like Dr. Adler, Dr. Snow noticed that teaching and working with people to help them get connected to others enabled them to realize their own innate potential. 

Recent research in the area of neuropsychology further supports the original work of Dr. Adler and the direct clinical experiences of Dr. Snow.  Specifically, functional MRI scans demonstrate that when people feel rejected, disconnected, or excluded that they register this perception in the same part of the brain as when they experience physical harm or injury. Thus, this research shows us that being connected to others is so necessary in each of our lives that it is actually hardwired into our brains and registers as pain when we feel like we have not achieved this vital goal.

Everyone, at some point in their lives, knows the importance of being connected even without the fancy MRI studies or mental health professionals telling us.  If you look at studies regarding employee turn-over in companies, which is very costly to businesses everywhere, you find that one of the major reasons for leaving a job is not pay – it’s because the person did not feel connected and/or appreciated.  When you examine research on suicide, you find that one of the main preventions for suicide is to get the depressed person connected to others such as friends, family, and/or a support system.  Even when you read books written by successful people or listen to interviews of people who have achieved great things in their lives, you will continuously hear the concept of being connected at the center of all their success. Thus, CONNECTED was formed to help schools, hospitals, treatment centers, and businesses to tap into this amazing energy of connectedness and realize the greater potential known as synergy. 

Our logo of a triangle made of primary colors represents the primary, yet fundamental, nature of Dr. Adler’s notion that we all need to be CONNECTED.  Just like the pyramid, once we have this primary base, we can aspire to any height and still be innately secure.  This core concept is captured in our company’s slogan: “When you're CONNECTED – Anything is possible.”